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The Brand Radar (part of AI Studio) helps you understand if and how Large Language Models (LLMs) like ChatGPT, Claude, and Gemini talk about you.

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How It Works

By setting up Brand Radar Campaigns, you tell Keupera to regularly query AI models about your brand, products, or industry.
  • Visibility Score: An aggregate metric indicating how often your brand appears in relevant AI responses.
  • Sentiment Analysis: Whether the AI models speak positively, neutrally, or negatively about your offerings.
  • Competitor Mentions: See which of your competitors are being recommended alongside or instead of you.

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Why It Matters

As users increasingly turn to AI for recommendations instead of traditional search engines, ensuring your brand is part of the AI’s “knowledge base” is critical. Brand Radar alerts you if you’re losing visibility to competitors in this new ecosystem.